Solutions by Industry

Unlock Retail Insights with AI-Powered Analytics

Unlock smarter decisions across your entire retail operation with real-time location intelligence.

Optimise Store Network & Location Strategy: Identify high-potential areas for expansion, assess performance of existing locations, forecast catchment sales and analyse competitor activity to refine your retail footprint and network planning.
Enhance Marketing & Customer Engagement: Understand visitor origin and behaviour to optimise marketing spend, measure campaign impact, and tailor strategies based on real-time visitation to boost customer retention and sales.
Maximise Lease & Property Decisions: Use data to negotiate leases, benchmark store performance against competitors, and make smarter decisions on store renewals, relocations, and new openings.
Gain Competitive Edge with Data Insights: Track competitor performance, benchmark your stores against the competition, and uncover opportunities to capture market share and increase foot traffic.

Pathzz empowers landlords, leasing teams, asset managers, marketers and developers with data to make smarter, faster property decisions.

Attract & Retain Tenants: Identify high-performing brands, understand visitor demographics, and demonstrate catchment potential to prospective tenants with data-rich leasing packs.
Optimise Portfolio Performance: Benchmark centres or buildings across your portfolio or competitors, track visitation trends over time, and identify underperforming assets for improvement or repositioning.
Support Redevelopment & Investment: Evaluate site potential, assess trade area changes, and validate development decisions using visitation patterns, population shifts, and brand affinity insights.
Increase Market Share Through Smarter Marketing: Gain visibility into visitor origin, customer penetration, and competitor overlap to uncover new opportunities and focus your marketing where it matters most.

Shape smarter policies and strategies with data-driven solutions tailored to the unique needs of local and state governments.

Inform Place-Based Marketing & Events: Identify cross-visitation, brand affinity, and audience segments to plan high-impact events and tailor local campaigns that drive activation and community participation.
Support Economic Development: Understand live trade areas, shifting demographics, and visitor origin to identify growth opportunities, emerging hubs, and local business potential.
Measure & Benchmark Revitalisation Projects: Track visitation before and after interventions, benchmark against similar precincts, and assess long-term impact on community engagement.
Plan Smarter Infrastructure Investments: Analyse public space and amenity usage to prioritise funding, assess demand, and justify infrastructure upgrades or new developments.

Leverage data-driven insights to optimise investment strategies, assess asset value, and make informed financial decisions.

Assess Asset Performance: Analyse real-time visitation, demographic shifts, and customer behaviour to evaluate the strength of assets, identify underperforming properties, and forecast future growth potential.
Identify High-Return Investment Opportunities: Use data to identify emerging high-growth areas, track market trends, and assess new opportunities for investment based on real-time visitation and foot traffic insights.
Validate Market Trends & Forecasts: Leverage Pathzz’s data to benchmark property performance against market trends, making informed decisions and reducing investment risk with accurate insights on footfall and consumer behaviour.
Enhance Portfolio & Risk Management: Use location data to monitor portfolio performance, optimise site selection, and assess risk factors based on real-time data and competitor movements in the market.